- OpenAI reached a $100 million USD agreement with Intuit (owner of TurboTax, Credit Karma, QuickBooks, Mailchimp), allowing the integration of Intuit’s applications directly into ChatGPT and the use of financial data from approximately 100 million users (on an opt-in basis).
- Intuit will pay to use OpenAI’s generative AI and AI agents technology to process complex queries, forecast cash flow, prepare tax returns, or automate financial analysis.
- Users must opt-in; Intuit controls which data is shared. The company affirmed its commitment to maintaining security and privacy standards.
- OpenAI views this as a way to help “everyone make smarter financial decisions,” according to applications lead Fidji Simo.
- Intuit CEO Sasan Goodarzi believes that combining Intuit’s proprietary financial data + credit models with OpenAI’s technology will “unlock growth” for both sides.
- ChatGPT remains the most popular chatbot compared to Anthropic’s Claude and xAI’s Grok, but OpenAI is strongly moving towards an enterprise model to increase revenue.
- OpenAI has signed similar agreements with Expedia, Spotify, Zillow, and Figma, helping to expand its commercial AI ecosystem.
- Sam Altman stated that OpenAI expects to exceed the $20 billion USD annual revenue mark this year and is aiming for “hundreds of billions of USD by 2030.”
- Despite heavy losses, OpenAI is committed to spending $1.4 trillion USD on computing infrastructure over the next 8 years, driving the global demand for AI servers.
- OpenAI is expanding its product portfolio into new AI assistant devices in collaboration with Jony Ive and is stepping up cooperation with businesses and governments.
📌 The $100 million USD deal with Intuit marks a major milestone as OpenAI connects ChatGPT with the financial data of 100 million users for the first time via an opt-in mechanism, creating a generation of financial AI agents capable of forecasting, analysis, and tax processing. This move supports the goal of over $20 billion USD in annual revenue and pushes OpenAI into the enterprise market, while Intuit leverages AI to expand services and accelerate growth.
